Checked
Market Research Analysts and Marketing Specialists Salary in West Virginia
Market Research Analysts and Marketing Specialists in West Virginia earn a median $52,340 a year, 34% below the U.S. median.
- Median in WV
- $52,340 a year
- U.S. median
- $78,760 a year
- Employment
- 1,650
- Location quotient
- 0.41
- Share of jobs vs. U.S. (1.00 = same)
Pay range in West Virginia
- Median (50%)
- $52,340 · $25.17 an hour
- Mean (average)
- $58,360 · $28.06 an hour (estimate error ±2.8%)
- 10th percentile
- $34,160 · $16.43 an hour
- 25th percentile
- $38,250 · $18.39 an hour
- 75th percentile
- $69,550 · $33.44 an hour
- 90th percentile
- $93,430 · $44.92 an hour
- Employment
- 1,650 (estimate error ±5.8%)
- Jobs per 1,000
- 2.35
- Location quotient
- 0.41 (1.00 = national share)
Market Research Analysts and Marketing Specialists pay by metro area in West Virginia
Includes metro areas that cross into this state and nonmetropolitan areas
Swipe the table sideways to see more columns.
| Area | Median wage | Employment |
|---|---|---|
| Washington-Arlington-Alexandria, DC-VA-MD-WV | $87,160 | 21,090 |
| Winchester, VA-WV | $66,920 | 330 |
| Hagerstown-Martinsburg, MD-WV | $64,470 | 370 |
| Huntington-Ashland, WV-KY-OH | $55,700 | 290 |
| Wheeling, WV-OH | $55,510 | 140 |
| Morgantown, WV | $54,660 | 180 |
| Charleston, WV | $50,490 | 260 |
| Weirton-Steubenville, WV-OH | $50,040 | 70 |
| Northern West Virginia nonmetropolitan area | $49,090 | 330 |
| Beckley, WV | $48,060 | 90 |
| Parkersburg-Vienna, WV | $46,020 | 60 |
| Southern West Virginia nonmetropolitan area | $41,280 | 130 |
More
Frequently asked questions
- How much do market research analysts and marketing specialists make in West Virginia?
- The median wage for market research analysts and marketing specialists in West Virginia is $52,340 a year (Bureau of Labor Statistics, May 2025). There are about 1,650 jobs in the state.
- Where in West Virginia do market research analysts and marketing specialists earn the most?
- Washington-Arlington-Alexandria, DC-VA-MD-WV has the highest median wage in the state for this occupation at $87,160 a year.